Yatta approached me to help create a campaign of multiple videos and static posts which will help them promote their new Application. Idea wise they came up with most of the post and video ideas, I then created the content for them. Before I created anything I had to go through a process of creating a unified style for the campaign. I sent the client a mood board with many items displaying how the content should look like and feel like and then we went through the process of choosing what works best. The colors and fonts where all supplied by the client as well.
Ps. These are mostly sized as 4:5 aspect ratio as we worked on these just before Instagram gave us Reels in Bahrain.
Here are the posts I created:
These videos where accompanied by these posts: